In the not too distant past, when an individual decided to find out more information about a business or service, they usually 'Googled' the business, and all was well and done. However, today there is another option, custom Facebook fan pages for business promotion.
Facebook landing pages are a form of social media savvy that has proven to result in positive outcomes for larger businesses. With more than 800 million possible Facebook users, with an extra 50% active online on any given day, Facebook has emerged as the No.1 method for business advertisements. Many larger companies such as Coca-Cola and Starbucks all have Facebook profiles, or Facebook landing pages. However, the million-dollar question for smaller businesses is "can they afford to go all-out via advertising on Facebook!"
Nearly any big company today such as Nike or Ralph Lauren, have Facebook landing pages. In spite of this "big business" take over, small businesses are catching the hint.
Even so, the most urgent concern for small businesses is "whether their budget can stretch for advertising on Facebook or not!" So far, statistics show that this may be a smart small business move. Stories abound about small companies that have created custom Facebook fan pages for business, showing an increase in revenue by 50%. Success stories with such large monetary returns show the effectiveness of a social medium like Facebook.
A number of small business owners have been disappointed in their Facebook undertakings. The key factor in a successful Facebook advertising campaign is to grasp the energy of the structure. When small businesses catch on to the right method for advertising their business, Facebook will be seen as an auspicious move solely because of its high media influence. When a company is crawling and not walking, it's advised not to go over the budget. Facebook takes time, and inexperienced businesses could find themselves overwhelmed. Starting off with a small amount to invest in Facebook advertising is the best way to go.
Facebook is business-friendly because of the advertising packages they offer to small establishments. There are various options, such as selecting when they want their ads to pop-up, and pay-per-click or bulk advertising that are economical. This way, a small business can watch the results and modify their campaigns accordingly. In addition, Facebook is a wonderful medium to utilize for advertising events, blogs, websites or other activities that may interest other Facebook users. This also permits the users themselves to designate their various interest. Besides, its simpler for marketers to siphon Facebook traffic and pinpoint pertinent consumers.
It should be of no surprise that Facebook has more in-coming traffic than Google, another advantage that marketers can exploit. Facebook offers more convenience to small business as well with their well thought out word count mechanism.
In the final analysis, Facebook is beneficial for small businesses, if not only for its cost-effectiveness and bigger target audience alone. Facebook advertising will take effort, but the effort has a better chance of paying off if a business takes it seriously and really understands the how, and why they should advertise on Facebook.
Facebook landing pages are a form of social media savvy that has proven to result in positive outcomes for larger businesses. With more than 800 million possible Facebook users, with an extra 50% active online on any given day, Facebook has emerged as the No.1 method for business advertisements. Many larger companies such as Coca-Cola and Starbucks all have Facebook profiles, or Facebook landing pages. However, the million-dollar question for smaller businesses is "can they afford to go all-out via advertising on Facebook!"
Nearly any big company today such as Nike or Ralph Lauren, have Facebook landing pages. In spite of this "big business" take over, small businesses are catching the hint.
Even so, the most urgent concern for small businesses is "whether their budget can stretch for advertising on Facebook or not!" So far, statistics show that this may be a smart small business move. Stories abound about small companies that have created custom Facebook fan pages for business, showing an increase in revenue by 50%. Success stories with such large monetary returns show the effectiveness of a social medium like Facebook.
A number of small business owners have been disappointed in their Facebook undertakings. The key factor in a successful Facebook advertising campaign is to grasp the energy of the structure. When small businesses catch on to the right method for advertising their business, Facebook will be seen as an auspicious move solely because of its high media influence. When a company is crawling and not walking, it's advised not to go over the budget. Facebook takes time, and inexperienced businesses could find themselves overwhelmed. Starting off with a small amount to invest in Facebook advertising is the best way to go.
Facebook is business-friendly because of the advertising packages they offer to small establishments. There are various options, such as selecting when they want their ads to pop-up, and pay-per-click or bulk advertising that are economical. This way, a small business can watch the results and modify their campaigns accordingly. In addition, Facebook is a wonderful medium to utilize for advertising events, blogs, websites or other activities that may interest other Facebook users. This also permits the users themselves to designate their various interest. Besides, its simpler for marketers to siphon Facebook traffic and pinpoint pertinent consumers.
It should be of no surprise that Facebook has more in-coming traffic than Google, another advantage that marketers can exploit. Facebook offers more convenience to small business as well with their well thought out word count mechanism.
In the final analysis, Facebook is beneficial for small businesses, if not only for its cost-effectiveness and bigger target audience alone. Facebook advertising will take effort, but the effort has a better chance of paying off if a business takes it seriously and really understands the how, and why they should advertise on Facebook.
About the Author:
We create top facebook apps allowing you to grow your Facebook page and convert more Likes into customers using Facebook. If you would like to learn more about how to create a Facebook landing page visit our website and try our free trial.
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